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, test your marketing?
When it comes to marketing, I am a fanatical tester. I tested the color of my blog. I fonts and sizes tested. When I write articles and advertisements, I am testing headlines and copy. I test web analytics for its accuracy. [...]
by Ken Lund
Web 2.0 Marketing: Training for Brands’ Big Events With Widgets
I talk frequently about the importance of widgets – how they’re an advertising format that swims with the current instead of against it; that of the major marketing disruptions handed down by the Internet only widgets are proving to be both promotion-effective and [...]
by the ryan king
Your 2010 Web Marketing Plan
With the New Year right around the corner, we often resolve to improve our behavior, health, or personal relationships. Let me tell you, you’re wasting your time. I’m OK, you’re OK. It’s our Web marketing that’s a mess.
We’ve got out-of-shape Web sites, directionless Web marketing, and [...]
